| Assessment Rubric Areas to be Graded | Core Project Rubric | ||
| Excellent | Adequate | Insufficient | |
| 90% – 100% | 70% – 89% | 0% – 69% | |
| Appearance 10 points | Web site is visually appealing and looks professional and well organized. Great choice of colors. | Web site looks just ok. Could be improved with choice of colors, fonts, and organization. | Web site does not look visually appealing. Poor choice of colors, fonts, and is messy looking regarding organization |
| Contrast 5 points | Excellent contrast between fonts and backgrounds. All words are easy to read. | Able to read words, but contrast could be improved.. | Poor contrast. Words are difficult to read and blend in with background.. |
| Font choice and size 5 points | Consistent fonts throughout Web site. Size is not to big or too small. No more than two font styles used in Web site. | Font size is fairly consistent, but either one size to big or too small. More than two font styles used in Web site. | Font sizes either too small or too big. More than 3 font styles used in Web site. |
| Headings 5 points | Excellent use of heading sizes and how they are formatted to pages. | Heading could be improved upon. Not consistent with size or font styles. | No headings or poor choice of heading sizes. Font style of headings does not match other fonts in Web site. |
| White Space 5 points | Excellent use of white space, which sets off images and writing. | Either too much or not enough white space. Could be improved upon. | Poor job with white space. Too much clutter or vast areas with no contents. |
| Images 5 points | Excellent use of images and/or other visual use of space. Images are optimized for speed. | Too many images or not enough. Balance between writing and visual use of space needs improvements. | Poor use of space regarding balance between writing and images or other visual use of space. Images load too slowly |
| Content 20 points | Web site effectively communicates desired message to audience. | Web site does adequate job communicating message to audience. | Content poorly written and does not communicate information well.. |
| Responsive 10 points | Web site effectively responds to different devices and screen sizes. | Web site does an adequate job of responding to different devices and screen sizes. | Web site has issues responding to different devices and screen sizes. |
| CSS and HTML 15 points | Excellent use of CSS and HTML easy to follow for next Web designer | Adequate use of CSS and HTML fairly easy to follow. Could be improved. | Poor or no use of CSS; HTML difficult to follow and poorly organized. |
| Added Design Features 5 points | Designer did a good job with minor design features to enhance look and feel of Web site. Good use of other technologies like JavaScript. | Fair job with design features like line width, borders, centering/justify right/left. | Poor job with design features. |
| Hyperlinks 5 points | Hyperlinks all work, and change color with mouseover, out. Look consistent with rest of Web site. | Hyperlinks work, but do not change with mouseover. Possible problems with one or more links, or links are irrelevant and not necessary. | Hyperlinks do not work, are not used, do not change with mouse over, and/or are irrelevant. |
| Navigation 10 points | Excellent use of navigational tools. All hyperlinks for navigating work. | Navigational tools could be improved, but adequate. | Poor use of navigational tools. No consideration for navigating around site. |
References
http://edtech2.boisestate.edu/frankm/EDTECH575/final_rubric.html